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In the age of social media, web analytics can help you harness data from a variety of channels to construct and implement an effective, integrated marketing strategy. Check out this helpful white paper to learn how you can advance your digital marketing strategy, grow brand loyalty and build revenue through the use of analytics.
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This white paper describes the benefits of moving beyond traditional BI tools for analyzing massive amounts of granular, event-level data.
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NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.
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In this white paper, uncover the gold mine that lies within behavioral data, identify the specific nuggets to mine, and learn how to leverage behavior data to increase marketing returns at every stage of the customer life cycle, both online and offline.
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The following white paper addresses the issues with website performance and how you can ensure that you deliver only the fastest content to your consumers.
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There are two primary methods for discovering Web application vulnerabilities: using manual penetration testing and code review or using automated scanning tools and static analysis. The purpose of this paper is to compare these two methods.
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This brief video cuts through some of the confusion surrounding SDS and tells you what to look for – and what to avoid – when choosing an SDS product.
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Most developers write their own code, but also integrate third-party components into their application to save time and effort. This paper explains some strategies that will help to secure applications from vulnerable open source components.
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Learn how The Open Group Architecture Framework (TOGAF®) and Portfolio Management both promise to bring structure and direction to complex and fast-moving organizational environments: the TOGAF framework for the enterprise as a whole and Portfolio Management to the enterprise project world.
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This white paper considers 9 massive project failures, and analyzes where teams went wrong. Read on to see how mistakes, communication breakdowns, and destroyed budgets can obliterate your projects, and how you can avoid a similar fate.